English news, market analysis, and practical TikTok growth intelligence for brand teams building global acquisition channels.
On July 24th, US Secretary of Commerce Howard Lutnick made a strong statement:
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The TikTok Shop market in Southeast Asia has surpassed a scale of billions of dollars by 2025, with over 280 million daily active users.
Make good use of TikTok matrix to achieve traffic explosion and brand appreciation.
There are new variables in the market pattern
Brand going global is far beyond the markets of Europe, America, and Southeast Asia
This document is Hugo Cross Border's 2025 Guide to Going Global to the Middle East, which mainly provides comprehensive guidance for Chinese cross-border e-commerce sellers to conduct business in the Middle East market. The content covers market overview, online channels, operational rules, and other aspects
This document mainly focuses on Chinese tea beverage brands going global by 2025, covering multiple aspects. Firstly, it mentions many Chinese tea beverage brands that have gone global, such as Meixue Bingcheng, Hushang Auntie, Nayuki Tea, Heytea, Chagee, Gongcha, etc
Meeting the needs of young people, popular products naturally come naturally.
Another big shot in China opens up the Thai market
3D printing adds another overseas hit to the race track
The 2025 TikTok Shop Toy Industry Report (Europe and America) is an analysis of the sales and trends of TikTok Shop's toy category in four major markets in Europe and America (the United States, the United Kingdom, Spain, and Mexico) from June 2024 to May 2025. The data comes from the
Health products add another big hit to the market
TikTok Europe has become a new blue ocean for sellers.