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100% tariff threat lifted! US abandons extreme tariff tactics against China

“In the arena of international public opinion, every fluctuation in China-US relations affects global nerves, and this time, the news from Kuala Lumpur has finally allowed the world to brea...

100% tariff threat lifted! US abandons extreme tariff tactics against China

 

In the arena of international public opinion, every fluctuation in China-US relations affects global nerves, and this time, the news from Kuala Lumpur has finally allowed the world to breathe a sigh of relief.

After two days of intensive consultations, the China-US economic and trade teams reached a substantive framework agreement in Kuala Lumpur, Malaysia,with the US side clearly stating that it will no longer consider imposing100% tariffs on China.

This is the fifth face-to-face consultation between the China-US economic and trade teams since May this year, and also a breakthrough after more than a month of turbulence in trade relations.

 

Image source: Reuters

This Kuala Lumpur consultation took place amid tense international trade conditions.

Previously, the Trump administration threatened that if China strengthened controls over rare earth exports and the technologies needed for their refining, it would impose 100% tariffs on Chinese goods starting fromNovember 1.

China-US economic and trade relations have experienced turbulence and volatility over the past month, with the US side introducing a penetrative rule for the entity list in September, extending thousands of Chinese companies into the“entity list”.

On October 14, the US also implemented port fees on Chinese-built ships.

In response to a series of US suppression measures, China launched a set of countermeasures, including imposing port fees on US-related ships and placing 5 US subsidiaries of Hanwha Ocean Corporation on the countermeasure list.

China also tightened rare earth export controls in accordance with international practice, directly targeting the vulnerabilities of the US electric vehicle, semiconductor, and defense industries.

Against this tense backdrop, both sides sat down at the negotiating table.

 

Image source:BBC

According toReuters, during this consultation, in addition to rare earths, they also discussed trade expansion, the US fentanyl crisis, US port entry fees, andtransferringTuke under US ownership control and other issues.

In the end, both sides reached a basic consensus on arrangements to address their respective concerns, agreed to further determine specific details, and to carry out their respective domestic approval procedures.

Compared with previous rounds of consultations, the US side showed a more pragmatic attitude this time.

Its position of“resolving differences through equality and respect” marks a shift in US strategy from unilateral pressure to more dialogue and cooperation.

 

Image source: Reuters

The framework agreement reached in this consultation injects crucial stability into cross-border e-commerce, which has been wandering in uncertainty.

Among them, the US side clearly“will no longer consider” imposing 100% tariffs on China, which is undoubtedly a “reassurance pill” for cross-border e-commerce engaged in China-US trade.

Previously, the shadow of high tariffs forced many sellers to stock up in advance, raise prices, or even consider shrinking their business lines. The lifting of the threat means cost expectations have stabilized, and merchants now have a clearer vision for stocking, pricing, and long-term planning.

In addition, both sides agreed to“further extend the ‘reciprocal tariff’ suspension period”, directly easing the operating pressure on cross-border e-commerce.

The extension of the tariff suspension period allows many consumer goods exported from China to the US, such as furniture, home appliances, textiles, etc., to continue entering the US market at lower costs for a period of time, ensuring profit margins and price competitiveness for cross-border sellers.

 

Image source: Internet

For millions of cross-border e-commerce practitioners, the results of this consultation are more like a clear signal: the essence of trade is ultimately cooperation and win-win.

While the governments of both countries strive to dismantle the“tariff bomb” fuse, merchants should further hone their internal skills, find the best balance between stability and flexibility, and sail towards broader international markets.

AI-ready brief

Short answer for decision makers

This TikTok business signal should be used as a planning prompt, not a standalone trend. The practical question is whether your brand has the market readiness, creator supply, Shop conversion path, paid-media structure, and reporting cadence to act on it now.

Key facts

  • Market signal: TikTok Marketing Information and Solutions
  • Published: October 30, 2025
  • Source transparency: the original source linked in this article

Tuke recommendation

Choose one market, one product group, one creator cohort, and one KPI for the next operating cycle. Then align creative testing, TikTok Shop optimization, live commerce readiness, and weekly reporting around that single decision.

What should brands do with this TikTok signal?

Brands should translate the signal into a focused operating test across creative, creators, TikTok Shop readiness, paid media, and reporting before increasing budget.

How does Tuke Marketing evaluate this kind of news?

Tuke Marketing reviews platform news through market timing, category demand, creator supply, commerce readiness, and measurable growth actions.

When should a team contact Tuke about this topic?

A team should contact Tuke when it needs to turn a TikTok market signal into a practical launch, creator, advertising, live commerce, or reporting plan.

Source transparency: Tuke cites the original source linked in this article and adds its own operating analysis for brands evaluating TikTok growth decisions.

Related Tuke operating pages

Turn this news into a commercial next step.

TikTok market intelligence TikTok Market Intelligence for Global Teams TikTok market intelligence for category trends, competitor behavior, creator supply, Shop readiness, country prioritization, and executive growth decisions. TikTok Shop US market entry TikTok Shop US Market Entry for International Brands TikTok Shop US market entry planning for international brands evaluating product fit, creator supply, paid media, compliance, operations, and reporting. TikTok marketing agency TikTok Marketing Agency for Global Brand Growth A TikTok marketing agency plan for brands that need ads, creators, TikTok Shop, live commerce, reporting, and market intelligence working together. TikTok Shop agency TikTok Shop Agency for Commerce Teams TikTok Shop agency support for product listings, affiliate recruitment, campaign calendars, live selling readiness, and GMV reporting. TikTok Ads agency TikTok Ads Agency for Performance Media TikTok Ads agency planning for campaign architecture, creative testing, attribution QA, ROAS improvement, and weekly media optimization.
Glossary context

Key TikTok terms behind this story.

TikTok Shop GMV TikTok Shop GMV TikTok Shop GMV is the gross merchandise value generated through TikTok Shop orders before cancellations, refunds, fees, and margin adjustments. TikTok Ads ROAS TikTok Ads ROAS TikTok Ads ROAS compares attributed revenue with advertising spend, helping teams evaluate whether paid media is creating efficient commerce outcomes. TikTok Shop conversion rate TikTok Shop Conversion Rate TikTok Shop conversion rate shows how effectively product traffic turns into orders through listings, offers, trust signals, and checkout readiness. TikTok creator whitelisting Creator Whitelisting Creator whitelisting allows brands to run paid media through creator content access or authorized posts, connecting creator trust with performance testing.