TikTok strengthens compliance supervision and bans 3 million non compliant accounts

In the digital era, the compliance of social media platforms has become a global focus. Tuke, as one of the world's most popular short video apps, recently released a transparency report on EU content moderation, demonstrating its determination and efforts to maintain platform safety and compliance. In response to the requirements of the EU's new Digital Services Act (DSA), Tuke has taken a series of strict measures to ensure that users can create and communicate in a safer digital environment.

Tuke releases EU content moderation report Image source: Social Media Today

According to the report, in the fourth quarter of 2023, Tuke received over 60,000 content reports in the EU region, of which 17% of the content was deleted for violating community guidelines, and 21% was restricted for breaking the law. In just three months, the platform deleted a total of 13 million pieces of content that violated community guidelines and advertising policies, most of which involved sensitive and mature topics. In addition, Tuke took strict measures to ban more than 3 million violating accounts, which were blocked for posting hate speech, invading privacy, or engaging in financial crimes.

Despite such large-scale account cleanups, Tuke's user base in the EU has not been significantly affected. By the end of 2023, Tuke's user count in the EU reached 142 million, maintaining steady growth compared to 135.9 million users in October 2022. This shows that while strengthening regulation, Tuke has also successfully maintained user trust and engagement.

Tuke bans over 3 million accounts Image source: Social Media Today

Tuke's compliance actions are not a temporary move. As early as April 2022, Tuke CEO Shou Zi Chew announced that the company had established a review team of tens of thousands in Ireland, dedicated to content review and removal of violating content. In the latest transparency report, Tuke revealed that there are now more than 6,000 reviewers in the EU region, further strengthening content regulation.

The pursuit of compliance is not limited to the European market. In the third quarter of 2023, Tuke Philippines deleted more than 3.8 million videos that violated community guidelines, most of which were quickly processed after being posted. Toff Rada, Tuke Philippines Public Policy Head, emphasized that cybersecurity is everyone's responsibility, and the platform will actively remove violating content while also encouraging users to participate in reporting.

Tuke Philippines deletes multiple violating videos Image source: GMA Network

In response to concerns about children's privacy and data security, Tuke's initiatives are not only a response to regulatory agencies, but also a protection of user rights, especially for the vulnerable group of children. By continuously optimizing the platform ecosystem, Tuke is building a solid foundation of trust worldwide, paving the way for the continued development of its international business.

Tuke's efforts show that social media platforms must balance compliance and social responsibility while pursuing user growth and innovation. Only in this way can they maintain stable development in an increasingly strict regulatory environment and win dual recognition from users and the market. In the future, Tuke will continue to strive to build a safe, healthy, and vibrant digital community, providing a better service experience for users worldwide.

Conclusion

In this era of information explosion, the compliance of social media platforms is the key to their survival and development. Tuke's actions have set an example for the industry, showing how to find opportunities in challenges, win user trust through strengthening regulatory mechanisms, and achieve sustainable development. Let us look forward to Tuke bringing a safer and richer digital experience to users worldwide in the future.