A must-have method for beginners to increase TikTok brand exposure! Case analysis of Jietu Automobile

For novice B2B and B2C overseas enterprises, how to acquire traffic and increase brand exposure on Tuke are pain points and challenges. If the account does not gain traction in the early stage, the effectiveness of product promotion in the later stage will be greatly reduced. Therefore, how to effectively increase exposure and inquiries is something that "newbie enterprises" must pay close attention to in this issue!

By summarizing a large number of successful overseas cases, we found that one major "secret" to these companies' success isTuke advertising. Thanks to Tuke's massive scale and huge user base, novice enterprises can often achieve excellent returns on investment through Tuke advertising: brand exposure surges, account traffic soars, and inquiries from potential customers keep coming in!

Below is a brief introduction to the types of Tuke advertising content you can do!

1. Top View

If novice enterprises want to quickly increase exposure,Top View splash adsare a must. The goal is for users to see your company's logo, products, and other relevant information in a full-screen immersive ad as soon as they open Tuke, thus attracting them to become followers or customers.

2. In-feed Ads

In addition to Top View, novice enterprises must also doin-feed ads, which are ads placed in the content feed, such as ads within audio-visual media content streams. In-feed ads are extremely helpful for new enterprises to increase exposure, gain followers, and generate inquiries.

3. Branded Hashtag Challenge

Branded Hashtag Challengeis also a very effective Tuke advertising format for increasing exposure for novice enterprises. Through branded challenges, you can better stimulate Tuke users' enthusiasm and interaction, achieving a "two-way rush" between the brand and users, and significantly improving user stickiness and brand exposure.

4. Branded Effects

If novices use branded effects, they can create more interesting interactions with users, thereby increasing user stickiness. At the same time, branded effects can also enhance viewers' impression of the brand, and are also recommended for beginners.

5. Branded Mission

Branded Mission, as an innovative advertising format specially launched by Tuke, is highly effective in connecting enterprises with Tuke creators. By releasing specific tasks or challenges, brands can attract a large number of Tuke creators to produce original videos around these themes, thereby increasing brand awareness and user engagement.

After introducing the types of Tuke advertising, let's take a look at some successful cases of Tuke advertising. A typical example isJETOUR Auto.

According to Tuke for Business overseas marketing data, JETOUR Auto achieved excellent brand exposure results through Tuke splash ads (Top View).

JETOUR Auto targeted Saudi Arabia and Mexico this time. ThroughTop View, a full-screen immersive Tuke ad format, JETOUR Auto "made a splash" and successfully created buzz, fully conveying the exquisite appearance, intelligent interaction, and other core selling points of the Dasheng model to users, greatly stimulating interest in the Dasheng model.

In the end, JETOUR Auto achievedover 36 million viewsin the Saudi Arabian and Mexican markets! This fully proves the feasibility and value of Tuke advertising.

Based on this, if novice enterprises want to create buzz, expand brand voice, and increase product exposure, it is highly recommended to use Top View, in-feed ads, branded hashtag challenges, branded effects, and Branded Mission. These are wise Tuke overseas marketing choices.